Who We Are

An innovative and data-driven consumer electronics technology company.

Using a custom-developed platform called ProductLoop, we identify the leading reasons for customer dissatisfaction within the consumer electronics industry.

Armed with this data, we then proceed to design, build, market, and distribute a better breed of consumer electronics.

eBuyNow is a global operation, with 11 regional subsidiaries selling to 32 countries.

How We're Different

What’s unique to eBuyNow is that we use Big Data and Artificial Intelligence to pinpoint what features are driving growth and to identify product issues that retailers and consumers are experiencing in growth categories.

Using the data, we partner with major brands and premium manufacturers to execute products that directly address consumer complaints, reduce returns, and increase satisfaction; thus creating a compelling product offering for both b2b and b2c contexts.

eBuyNow fills a need in the market for both retailers and consumers, minimizing the risks of bringing new products to growth markets.

Our Strategy

Use ProductLoop to identify what consumers need & want to rapidly develop & produce high quality products.

Our Mission

Develop ethical products together with leading global manufacturers using data driven customer feedback.

Our Values

Be honest, transparent, accountable, collaborative, supportive, fact-based, unified, innovative, family, joyful.

Officers

Craig Smith

Craig Smith

Chief Executive & Chairman
25 year CEO within the consumer electronics industry with a specific focus on brand licensing, eCommerce platforms and IoT strategy.
WK Wong

WK Wong

Chief Product & Board Member
WK brings over 25 years experience in Consumer Electronics Development. Prior to joining eBuyNow was the COO of Cinatic Technology Ltd where he oversaw Product Development, Design, and Operations.
Kalvie Legat

Kalvie Legat

Corporate Development
Kalvie brings 14 years of experience in finance and capital markets. Starting out with Canaccord Capital in 2004, he lead our RTO and investor relations.
Katica Viskovic

Katica Viskovic

Chief Operating
Supply Chain and Onboarding specialist Katica has 10 years of experience with international supply chain management and client onboarding.
Graem Millala

Graem Millala

Chief Marketing
Graem brings 15 years of experience in online project delivery, bringing to the table a wealth of experience in the eCommerce, User Journey, and Customer Acquisition Space.

Board Members

Steven Yap

Steven Yap

Board Member
Steven is a board member of M800, an international telecom backbone technology company based in Hong Kong. Steven has created one of the world’s largest VoIP backbone companies over the last decade.
Jared Wolk, CFA

Jared Wolk, CFA

Board Member
Jared is the portfolio manager of Vesta Wealth Partners, a leading fund in western Canada. Jared brings decades of private finance experience, and a passion for innovative businesses.

Operations Leadership

Sean Croft

Sean Croft

Wearable Product
Connor Tobin

Connor Tobin

ProductLoop
Dariush Zand

Dariush Zand

Sales Director Wearables
Sebastien Sauvage

Sebastien Sauvage

Creative Director
Phung Nguyen

Phung Nguyen

Product Development
Eric Lee

Eric Lee

Product Engineering
Khanjan Chhaya

Khanjan Chhaya

Global Financial Controller
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